your CHIEF
MOMENTUM OFFICERS
TM
our PEOPLE
This team has a whole lot of heart and that’s what makes us different. We know all about the blood, sweat and tears that go into making a franchise brand successful, so we promise to bring the positivity, passion and grit needed to make your business goals a reality. We’re fierce, prepared, and insanely excited to join forces with you and make your dreams happen.
Brooke Budke Wiltse,
Chief Executive Officer
our LEADER
When it comes to business strategy, Brooke has been recognized as one of the top eight female CMOs in franchising. A former brand president, and a true master in marketing, working with Brooke will help you change the game. She leads clients with infectious positivity and growth-minded strategy that inevitably guides brands to expedited success. Her consulting style uplifts and educates franchise executives. With more than a decade of franchise marketing experience under her belt, Brooke’s knowledge and network within the franchising space is truly unmatched. In her free time, the progress-obsessed CEO can be found vacationing with family in Colorado, trying out new workout classes, and goal setting for another year of light and achievement.
our ANALYST
Always genuinely energetic and eminently curious, Halle is a guru of all things current. She constantly keeps a pulse on world events, trends in pop culture, industry news and so much more to ensure our clients are kept at the forefront of their industries. Her dynamic experience includes years in the food and beverage space, boutique fitness franchising and advertising. When she’s not serving as Brand Director with Momentum Brands, this world traveler is planning her next adventure, making a mess in the kitchen, or continuing her search for the world’s best margarita.
Halle O'Neill,
Brand Director
our VALUES
01. Energy
​
Infuse enthusiasm into your leadership team
02. Visionary
​
Help you see the bigger picture
03. Growth
​
Simplify your success model for acceleration
04. Current
​
Keep you ahead of the trends
05. Innovative
​
Subtle tweaks that make signifacant impact
our CULTURE
Call it marketing support, consulting, coaching, educating and sometimes, therapy, this is a team of experienced and loyal confidants that just get it. We do not abide by stuffy corporate culture and instead choose to lead our clients and our internal team with fairness, gratitude and realness. This is a team of humans that value a whole lot more than just “the work.” It’s the connections, the impact, the camaraderie, the energy and the empathy that makes this group one of a kind. We will always be authentic, courageous and dangerously creative to honor one of the first goals we ever made, “to do things different.”